What it's really like to work with a traditional publisher with Mark Schaefer

Many times bestselling author, keynote speaker and often first to discover trends in the marketing space, Mark Schaefer, shares his journey as an author.

In this episode:

• What your traditional publisher won't tell you
• The one thing you need to work on to have author success
• How a book will help you get higher fees
• How writing a book is different from any other type of writing
• The number one marketing strategy that pushes the most books 
• Exactly what to say to have people help you promote your book
• What doesn't work in book marketing
• New strategies for book marketing in web3 (using social tokens and NFTs)